23 Apr Fashion Revolution Week 2022: Money Fashion Power
The Fashion Revolution Week is a global movement. From Monday, April 18, to Sunday, April 24, Fashion Revolution Week is calling for people worldwide to stand up together for a regenerative, restorative and revolutionary new fashion system.
The FRW was born after the collapse of the Rana Plaza garment factory. The Rana Plaza incident is considered the fourth largest industrial disaster in history, which killed 1,138 people and injured another 2,500 on April 24, 2013. Fashion Revolution Week coincides with the anniversary of the Rana Plaza accident in Bangladesh and recalls the lives lost and demands that no one should die for fashion. Since the tragedy, Fashion Revolution has grown into a global movement pushing for the fashion industry to prioritize people and the environment over profit and expansion.
While scrutinizing industry practices and raising awareness of the fashion industry’s most pressing problems, FRW celebrates fashion as a positive force. FRW aims to demonstrate that change is possible by raising awareness and supporting those working to make fashion more ethical, sustainable, and transparent.
Ways You Can Follow to Become More Conscious About Fashion
There is no choice but to follow sustainable fashion. Every year only the fashion industry is responsible for 4-10% of global greenhouse gas emissions that we cannot ignore. This means that simply shopping for ‘sustainable’ things would not be enough; we need to be entirely conscious of our fashion habits and clothing consumption if we care for our people and planet.
You can follow the following four steps to become a more conscious fashion consumer.
Prioritize Quality Over Quantity.
‘Buy less, choose well, make it last,’ said Vivienne Westwood. Choose high-quality pieces you love and ones you know you’ll keep forever. When you choose high-quality pieces over a higher number of low-quality pieces, you’ll notice your items will age better and last longer.
When purchasing an item, ask yourself, “Will I Wear This 20 Times?” If the answer is affirmative, go ahead and purchase it.
Get Educated on Sustainable Fashion
Educating oneself is the first step toward becoming more conscious. Most of us don’t even know what sustainable means. Knowing what’s going on in the fashion business can help you grasp how influential you’re shopping habits are and how to look out for greenwashing. There are many excellent internet resources, such as podcasts and blogs, that can help you get educated.
Support Small Businesses and Go for Sustainable Local Brands.
Every purchase, we like to think, symbolizes the world we want to live in. Being conscious of your consumption can motivate you to support more socially responsible products. Additionally, by shopping locally, you support small companies that are an excellent approach to shopping more ethically; you are also helping your communities. Plus, you’ll save money on unnecessary transit. Moreover, when you choose products devoted to sustainability and ethical labor practices, you are indirectly improving the lives of people and animals worldwide.
Take care of your garments to make them last longer.
It may sound obvious, yet it is crucial. Of course, higher-quality clothes are more likely to survive longer, and frequently you don’t have to throw away garments after a short period. Besides, go the additional mile to make your clothes last longer, from caring for your cashmere to washing your jeans inside out. Also, learn how to upcycle, repurpose, and alter your clothing. It is simple to repair small tears, holes, and missing buttons.
In the long term, this often saves you money. It’s also beneficial for the environment because it conserves natural resources.
Why Is The 2022 Theme ‘’Money Fashion Power’’?
Without equitable compensation, there can be no sustainable fashion. Fashion manufacturers have gained billions during the pandemic, but the bulk of employees in their supply chains have remained impoverished. FRW proposes new laws requiring corporations to perform due diligence on living wages to address this. This will change the lives and livelihoods of those who create our clothes and assist the global fashion business in redistributing money and power. Furthermore, FRW will educate and motivate the international community about the actual value of what we buy and wear, and inspire the brands to reduce their environmental impact by shifting their focus away from growth.